Content Specialist

Job Description : Content Specialist

Experience : 2-5 Years

Location : Hyderabad

D epartmen t : Marketing

Job Type : Permanent

About Acuvate Software :

Acuvate Software is a leading provider of innovative technology solutions and services. Our mission is to empower businesses through cutting-edge software, enhancing efficiency and driving digital transformation.

We are looking for a dynamic and creative Content Specialist to join our team and play a pivotal role in our content strategy, ensuring that our messaging is clear, engaging, and aligned with our brand identity.

Key Responsibilities :

Content Strategy Development : Collaborate with the marketing and communications team to develop and implement a comprehensive content strategy that aligns with Acuvate's business goals and brand voice.

Content Creation and Management : Produce high-quality, engaging content for a variety of platforms, including our website, blogs, social media, and marketing materials.

Manage the content calendar and ensure timely publication of materials.

SEO Optimization : Optimize content for search engines and social media platforms, ensuring high visibility and engagement with our target audience.

Analytics and Reporting : Monitor content performance using analytics tools. Provide regular reports on content engagement, conversions, and other key metrics to inform strategy adjustments.

Collaboration and Coordination : Work closely with other departments, such as sales and product development, to ensure content accuracy and consistency across all channels.

Market Research : Conduct ongoing market research and competitor analysis to stay informed of industry trends and best practices in content marketing.

Qualifications :

Bachelor’s degree in Marketing, Communications, or a related field.

At least 2-4 years of experience in content creation, marketing, or a similar role, preferably in the tech industry.

Strong writing and editing skills, with a portfolio demonstrating a range of content types.

Experience with SEO principles, analytics tools, and social media platforms.

Creative thinker with the ability to translate complex technical information into engaging content.

Excellent organizational and project management skills, with the ability to manage multiple projects simultaneously.

Desired Skills :

Familiarity with content management systems (CMS) and digital marketing tools.

Ability to work in a fast-paced, dynamic environment.

Strong interpersonal and communication skills, with the ability to collaborate effectively across teams.

A keen eye for detail and a commitment to maintaining high-quality standards.

We aim to begin the interview process promptly and would greatly appreciate your support to ensure we find a perfect fit for this role.

Please feel free to reach out if you need further details.