New Product Development Specialist

Duties and Responsibilities :

• Responsible working out the New Product Development calendar with team which includes a pipeline of ideas
• Liaising with supply team from initial concept and brief, artwork, product specification,

manufacturing, sample approval to ensure delivery and launch of products on time in full

Understanding the customer experience combined with regular market research to

identify and fill product gaps, generate new ideas that grow market share, improve

customer experience and drive sales growth

• Formulating plans for NPDs on platform & social media to increase product awareness
• Creating PDPs & A+ content for new NPDs
• Working with internal designer / s for artwork creation
• Working with formulation team on consumer / panel testing for new / existing launches to derive compelling product claims / story

Qualification :

• Worked in D2C organisations only
• You will have experience of the New Product Development process and knowledge of how to bring a product to market, from initial concept through to stock in warehouse
• Highly accurate with strong attention to detail
• Strong interpersonal skills and professional demeanour, confident and personable

approach to building relationships

• Ability to effectively manage ever changing workloads
• Be creative and innovative about approaches to new products and marketing
• Ability to self-motivate, multi-task, work independently or within a team
• Good written, numerate and verbal communication skills. Creative copywriting skills are

beneficial, to include product packaging and online campaigns

• Competent in Microsoft Office notably Word and Excel
• Highly organised with the ability to work to timescales, deadlines and an ability to

prioritise tasks

• Analytical skill set