Back to results: vp marketing meaning / wisconsin, US
Posted on: 22 Mar 2024
Job Location: Kewaskum, US
Job Description:
Welcome to a world where HR, IT, and Finance come together seamlessly! At our company, we offer businesses a unified platform to manage all aspects of their workforce, from payroll and expenses to benefits and IT resources. Our mission is to streamline the entire employee lifecycle within a single, intuitive system. Our company has garnered significant support from top investors, including Kleiner Perkins, Founders Fund, and Sequoia. We've also been recognized as one of America's best startup employers by Forbes. About the Role: As we scale towards $1B ARR and beyond, we're seeking a dynamic individual to spearhead our go-to-market efforts as the VP of Product Marketing. In this role, you'll lead a talented team responsible for driving our segmentation, targeting, positioning, messaging, and campaigns. Responsibilities: Develop and execute end-to-end go-to-market strategy, aligning marketing efforts with sales objectives. Lead, mentor, and inspire a high-performing product marketing team. Utilize market intelligence to inform product development and strategic decision-making. Craft compelling positioning and messaging across all products and use cases. Foster collaboration between sales, marketing, and product teams to ensure cohesive messaging and strategy. Manage the funnel, optimizing metrics such as awareness, pipeline, and customer retention. Act as a spokesperson and thought leader, representing to analysts, customers, and partners. Requirements: 8+ years of product marketing experience, preferably in a B2B environment with a multi-buyer sale. Strong track record of translating market insights into actionable go-to-market strategies. Exceptional communication and collaboration skills, with the ability to align stakeholders across multiple teams. Detail-oriented with a creative mindset, able to think innovatively while maintaining focus on key objectives. Additional Information: Our company is dedicated to fostering a diverse and inclusive workplace, and we encourage individuals from all backgrounds to apply. We provide reasonable accommodations for candidates with disabilities during the hiring process. We highly value in-person collaboration and consider office presence an essential part of the role Employment Type: Full-Time Salary: $ 15.00 20.00 Per Hour
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